Probably one of the most difficult challenges for any Publisher going online is understanding how to make money from a Web site (rather than just spend it!). It's not just a matter of what to sell, but what to charge for it!  Publishingmedia now provides you with the answers.

Publishingmedia 'revenue-enables' your Web site to have varied and self-maintaining advertising and sales opportunities, controlled by you and paid for online (if desired).  See opposite for some of the opportunities for revenue.

Most publishers are comfortable with selling space on a magazine page against a 'rate card'.  Whether it be Display advertising (or in terms of the Web, 'banners' or 'button ads'), Recruitment ads, Classifieds, or enhanced Directory listings.  The good news is that the same principles can apply to the Web site, but the opportunities are far greater!

And, unlike the costs associated with Print, the low overheads of publishing and maintaining a Web site, using PublishingMedia, means that small amounts of income will soon pay for the site and quickly begin turning into real profit.

We also like to help you succeed.  As part of our service, we now offer you the benefit of our combined experience of traditional and new media publishing.  First we develop an understanding of your existing business, then we help you to understand how your business can get the best out of PublishingMedia's technology, to generate new revenue streams and growth.  We can even help determine your Sales rate card and train your Sales team!

• Banner and Button advertising
• Recruitment advertising
• Supplier Directory enhanced listings
• Exhibitions/Events entries
• Trade PR submission and site feature
• E-News sponsorship or advertising
• Tender document submission and access
• Publication sales
• 3rd party product integration and sales
• Affiliate partnerships
• Content Syndication